Marketing Strategy
Newspaper
Still undoubtedly serves as the best reminder of the dates and venue of the expo. A strong host of advertisements will be placed in leading newspapers.
Specialised trade journals,magazines & directories
Our network in this area is widely connected and is a key source of attracting quality industry
players to the exhibition. Advertisements can be
found in many of these medias.
Personal Visits
Many a times, nothing beats a personal touch in
walking up to their doorstep and hand-delivering
an exclusive invitation to the exhibition.
VIP Programme
The cream-of-the-crop of each business' clients, exhibitors are invited to nominate their key
clients as VIPs to the exhibition.
Outdoor Advertisement Reach
Billboards & buntings, banners & busses, just to name a few of our outdoor marketing reach.
Wherever relevant and in relation to the industry,
you will be able to see and view it.
Electronic Marketing
In today's Information Technology era, electronic marketing is an integral part of any publi
ity plans. Email newsletters broadcast, SMS
reminders, Interactive websites all form part of
our "e-Marketing".
Direct Mailing
Present your product to potential clients as soon as you sign-up before the expo to our extensive
database in the manufacturing sector now
reaching 100,000 in Malaysia alone. Our direct
mailing of previews is included for all exhibitors at
no additional costs.
Official Show Guide
Stay active and connected with the industry
even after the expo with our official show guide.
Your contact details allow visitors to find you and
your products throughout.
Visitor Invitations
Have an exclusive product launch? A new model with extra advantage? Or maybe you just want to renew your relationship with your existing clients. Invite all of them to your booth with our invitation cards.
Press Activities
Press releases are well planned and well distributed to local and foreign press. News about the
expo goes a long way in bringing in your right
buyers.
Trade Associations, Communities & Government Agencies
Endorsements and supports from the industry are well established for our exhibitions to always be
connected and up-to-date.
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